Social media

We're architects of social media attention, crafting scroll-stopping social experiences that captivate and convert.

We don’t just compete in social—we shape it. We design data-driven, culture-savvy campaigns that spark attention and drive outcomes. From strategy to storytelling, we merge creativity with performance to build brand equity and deliver measurable results. Every channel, every format—strategically orchestrated to move audiences and accelerate growth.

Since 2012, we’ve partnered with ambitious brands to solve complex challenges and spark meaningful growth. The company we keep speaks to the impact we make.

What we do

Strategy

  • Stakeholder workshops

  • Social media audits

  • Audience and competitor analysis

  • Channel and content strategy

  • Campaign planning

  • Influencer strategy

  • Brand tone-of-voice development

  • Social media playbook creation

Creative

  • Concept development

  • Content calendars and storyboarding

  • Visual identity design for social

  • Copywriting and captions

  • Graphic design (static, motion, carousel)

  • Short-form video ideation

  • Memes, reels, and trend-based content

  • Branding storytelling and narratives

Production

  • Photography and videography

  • Reels, TikToks & Shorts production

  • Animation and motion graphics

  • Editing and post-production

  • Voiceover recording

  • UGC-style content creation

  • Batch content production for always-on feeds

  • Talent sourcing and casting

Performance &
distribution

  • Paid social ad management

  • Influencer management

  • Community management

  • Real-time content deployment

  • Reporting and analytics

  • A/B testing and optimisation

  • Cross-channel publishing

  • KPI tracking & performance reviews

Our approach

Our Comprehensive Social Media Strategy Approach

Our team doesn’t just manage social media – we immerse ourselves in it. By conducting an in-depth audit of your existing social media footprint, we can ascertain where your strengths lie and what areas require enhancement. We pair this analysis with a sharp evaluation of your competitors to benchmark your brand’s position in the digital landscape.

Once we’ve gathered all the necessary insights, we get to work on constructing a bespoke social media strategy, built to reflect your brand’s unique personality and ethos. We bring this strategy to life through regular posts, meaningful engagement, and real-time monitoring. Lastly, our approach isn’t set in stone – it’s dynamic. We adapt and evolve based on performance metrics and the ever-changing tide of social media trends, guaranteeing your brand’s continued relevance and resonance.

Platform-Specific Services – A Tailored Approach

IWe recognise that no two social media platforms are identical. That’s why we specialise in creating tailored strategies that cater to the unique characteristics and audience of each platform.

Whether you need a series of engaging posts for Facebook, captivating visuals for Instagram, sophisticated content for LinkedIn, or cutting-edge tweets for Twitter, our team has the expertise to deliver.

We thrive on utilising the inherent nuances of each platform to amplify your brand’s voice and maximise your reach.

Crafting Captivating Content – Your Brand’s Voice Amplified

Our team of creative specialists at Clearwater are adept at bringing your brand to life on social media. We generate and collate high-quality content that not only aligns with your brand’s essence but also kindles a connection with your target audience.

With our tailor-made graphics, compelling copywriting, and curated industry content, your social media channels will stand out from the crowd. Above all, we ensure consistency in your brand’s voice across all posts and interactions, forging a robust and recognisable brand identity.

Transparency Through Analytics and Reporting

We place a strong emphasis on transparency and accountability. We furnish you with comprehensive analytics and regular reports, tracking vital metrics such as follower growth, engagement levels, website traffic, and conversion rates.

But these insights don’t just sit in a document – we utilise this invaluable data to inform and refine our strategies, optimising your performance and maximising your ROI. Our conviction in data-driven decision-making powers our commitment to delivering the best outcomes for your brand on social media.

Social questions answered

What is Social Media Advertising?                            
How does Social Media Advertising work?                            
Why choose Social Media Advertising for your business?                            
How much does a Social Media Advertising campaign cost?                            
Which social media channel converts best?                            
How to select an agency to manage my Social Media Advertising?                            
Is Social Media Advertising better than Google Ads?                            
What are common issues with Social Media Advertising?                            
Why is Clearwater the best Social Media Advertising agency in Australia?                            

Let’s chat social media

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