Facebook
advertising
Clearwater partners with you, providing strategic, technical and creative capability to bring your Facebook campaigns to life.
Facebook advertising that converts
With billions of monthly sessions and over 80% of all Internet users on the platform, it should come as no surprise that utilising Facebook Ads provides one of the most targeted forms of online advertising.
Providing digital marketers with exceptional levels of targeting to over two billion users, Facebook allows you to speak directly to your target audience along each stage of the customer journey.
Whether you are just starting with Facebook, looking for a Facebook agency to manage your campaign or wanting to scale and grow your business. Clearwater will partner with you, providing strategic, technical and creative capability to bring your campaigns to life.
Facebook Ads management that works for you
Our Facebook advertising service is a fully managed marketing service, based in Melbourne. We work with your advertising budget to provide bespoke campaigns, providing end-to-end delivery and account management by one of our dedicated social media specialists.
In this stage we will learn as much as we can about your business to determine your social media goals and objectives. We will determine what success looks like for you and your business.
We will build a strategy around goals established in discovery. Key activities include audience targeting, budget allocation, platform & channels selection, funnel creation & project milestones.
We will assist in design and creation of social assets such as imagery and copy. This includes the technical implementation and creation of campaign across chosen ad platform(s).
All campaigns go through an approval process to ensure that factors such a, creative, tone of voice and branding guidelines are adhered to. Final review of technical campaign elements before going live.
Your campaign manager will provide on-going performance reviews & recommendation. This includes our live analytics dashboard as well as email (pdf) reports that include your key metrics and campaign insights.
Facebook success starts with a vision, a plan - plus the capability and commitment of an agency that can bring it to life.
Clearwater will work with you to understand your goals, objectives and target audience, aligning a Facebook strategy and marketing campaign that is tailored for your brand and business.
Whether you are wanting to build awareness, drive engagement & customer loyalty or increase your online enquires, leads or sales, Facebook is one of the most cost effective digital advertising platforms.
The benefits of Facebook for business owners make it a powerful platform that is difficult to overlook, these benefits include:
• Targeting capability (granularity)Audience – over 2.5 billion monthly active users
• Cost effective – impressive reach vs cost
• Ad options and types – budget friendly
• Robust analytics & performance tracking
• Raise awareness & perception of your brand
• Custom call-to-actions
• Remarketing / retargeting your audience
Key reasons why all brands should be utilizing Facebook ads and capitalizing on the platform:
Facebook provides end to end targeting that allows you to speak to your audience at all stages of the marketing funnels. Whether it’s building brand awareness, interest, consideration, engagement or converting traffic to sales and customers, you can do so with incredibly granularity and flexibility.
Facebook provides robust analytics and performance tracking that provides data and insights to make informed campaign analysis and decisions. Data is king and in the world of social media, Facebook provides a tremendous ability to track and target audiences with confidence and pin point precision.
Whether you have a limited budget, modest or significant marketing budget, Facebook provides cost effective options for business owners. This includes impressive reach with over 2.5 billion active monthly users and granular targeting, Facebook provides a fantastic reach vs cost options regardless of your budget requirements. With many ad options and types available, the platform provides a budget friendly options for all business, large and small.
Taking your audience along the customer journey is a core marketing principle and Facebook provides comprehensive targeting options to re-marketing and retarget your audience. Whether its building brand awareness, reconnecting with your audience and building brand loyalty or providing compelling call to actions to generate sales or acquire more leads, Facebook provides retargeting options that can deliver stunning results.
Common Facebook advertising questions we get
Get in touch with us
Let’s chat about your Facebook ads.
